The violent assaults and hate speech directed and Black folks at Donald Trump's rallies have shown us exactly what Coca-Cola will be endorsing if they fund Donald Trump and the Republican National Convention (RNC).
Coke has built its global brand on the premise that 'Coke is for everyone.' But when their corporate dollars are used to fund a platform of violent hate they are just as culpable as Trump is. They are helping to reinforce and amplify rhetoric that says that national citizenship and all its privileges are to be reserved exclusively for White people. That level of vitriol simply can't be negated with a Coke and a smile.
Tens of thousands of people have signed the petition, but now we need to escalate and turn up the heat on Coca-Cola. Will you chip-in what you can to help us make the call for Coke to #DumpTrump unignorable?