This Is Not Your Typical Battleground Fund

This year, the "battlegrounds" aren't just purple states. Control of the US Senate will be decided by races in Alaska, Iowa, New Hampshire, Maine, North Carolina, Ohio, Texas, Georgia, and Michigan.

Supporting state legislative candidates running in red districts within these states is the smartest play in Senate battleground politics right now. They cost a fraction of statewide Senate races – and reach voters Senate candidates never will.

In 2018, Beto O'Rourke said Democrats running in deep red districts "brought in net new voters that I as a Senate candidate never would have met or never would have turned out."

Research puts a number to what Beto saw. Down-ballot candidates running in otherwise uncontested districts boost vote share for the top of the ticket by 1.5%.* When they have funding, they're even more effective.

And because their budgets are small, their dollars go to direct voter contact and real world visibility (doors, phones, postcards, and yard signs). Not TV ad buys or consultant overhead.

This is the smartest, most efficient money in battleground politics right now.

*Your contribution benefits state legislative candidates across all nine states (AK, IA, GA, ME, MI, NC, NH, OH, and TX). With the exception of MI candidates, recipients are running in districts that were uncontested last cycle. MI contested all races last cycle; therefore, MI fund recipients are candidates running in Solid Red districts. "Battleground" is defined as rated Lean R, Toss Up, or Lean D by Cook Political Report.

Your gift splits evenly among recipients. Click "customize amounts" to adjust.

Learn more at everystateblue.org/first-in-line

*According to an analysis commissioned by Every State Blue and conducted by a team of researchers from Washington University. Other organizations like Run for Something and Analyst Institute conducted similar analysis on the 2020 election, with estimates of increased turnout for top of the ticket by up to 2.3%.