Make the Road Action PA builds power for justice in Latinx communities, communities of color and working class communities, with organizing centers located in Allentown, Reading and Philadelphia.
According to 2020 census data, the Latino population in Pennsylvania grew by 45 percent, and Berks County is now 25% Latinx. Engaging these communities in local and statewide elections is absolutely essential.
In the 2022 midterm elections, Make the Road Action PA’s organizers and volunteers completed over 2.2 million calls and sent more than 1.5 million text messages in 66 out of the state’s 67 counties. They generated 150,000 successful conversations with 92,000 individuals, of whom 80 percent voted (compared with 58 percent of those not contacted). For the general election in 2024, the organization is looking to hire 14-15 new full time employees, and 200-300 paid canvassers.