Rapid Resist Action

SMS War Room

We texted 1.6 million people testing over 100 message variations around voter registration, vote by mail sign up, and mail-in ballot chase in key battleground states. Our randomized control trials results found that our texts:

  • Registered 0.3% of voters of color contacted compared to a control group
  • Enrolled a net 1.3% of non-ballot requesting Democrats in vote by mail measured via the voter file
  • Boosted ballot returns by 0.16 percentage points

Partnering with Black Voters Matter, Poder Latinx, and Voter Participation Center, we are sending over 60 million text messages into key battleground states.


We can make the difference in target states to take back the White House and the Senate.


Donate today to make it happen!

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